YUGADANG stands for sweet, greasy, and high-calorie foods, probably all kinds of worst foods for weight loss.

Furthermore, the meaning of our brand name also reflects the worldwide issue of excessive dieting as a bitter satire on society.

Let's just enjoy delicious food and move more, then our life will be happier and healthier.

The newborn label aims for K-Fashion of the new generation and stands for a platform of collaborative energy about distinctive K-pop idol fashion and creative activewear or artistic athleisure wear.



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